Telecom Operators

EE still UK’s top performing operator, but Vodafone and Three close gap

Telecommunication operators Three and Vodafone are closing the gap on UK incumbent EE according to analysis conducted by Root-Metrics. The company carried out 646,230 tests across all of the United Kingdom. It assessed the operators in six categories, which ranged from reliability, speed, data, calls, texts and overall performance.

Whilst EE still came out on top as the strongest performer, it was highlighted that both Vodafone and Three had closed the gap considerably. EE was given four awards by Root-Score, while both Three and Vodafone received two awards each.

EE won the best overall category, and also emerged as frontrunners in speed and data. In addition to this, it shared joint-first with Vodafone for text messaging. Three won outright across the UK for its reliability, and shared joint-first with Vodafone for call performance. O2 came last in all categories apart from text quality, where it finished third.

However, this represents a significant and telling change across the telecommunications landscape, last year EE won all the awards on offer by Root-Score. The latest findings declared that whilst EE is the best-performing telco overall in the UK, Vodafone was No.1 in Northern Ireland, whilst Three dominated in Scotland and Wales. Northern Ireland was the only region were 02 performed well.

General Manager of Europe for Root-Metrics, Scott Stonham, suggests that “the report only serves to reiterate just how competitive the UK telecommunications sector is,” he said.

“These latest results have really shaken things up and show the increasing competitiveness in the UK, particularly over the last six months. EE continues to lead the way, but Three and Vodafone are close behind. What is clear is that each operator showed strong performance in at least one particular country, while nobody was able to sweep the board at the four nation’s level. UK consumers have strong mobile options depending on how and where they use their devices most.”

A Senior Research Director on telecoms at HIS Markit said it was imperative that operators needed to invest in radio spectrum in order to succeed. “To succeed, mobile operators must secure sufficient radio spectrum and invest in the necessary equipment, sites and operational teams to ensure consumers enjoy fast reliable mobile broadband. With new UK spectrum allocations soon to be auctioned in the run up to 5G, these performance results provide a snapshot on the competitive balance between the UK mobile operators now, and highlight which operators most need to acquire new spectrum capacity if they are to be a future mobile performance winner.”

Fogg also stressed that the results which come ahead of a spectrum auction in September, could radically alter the balance of spectrum holdings, which would allow operators with smaller holdings such as Three and O2 to compete in a more efficient manner. 02 CEO Mark Evans, has already declared that he wants to see the auction commence soon and that it was compete ‘fiercely’ for spectrum allocation.