Aetna, a major U.S. health insurance firm, recently confirmed that it will help people to buy Apple Watches in a move to integrate smartwatches into health management programs. Aetna will be the first company to subsidize “a significant portion” of the cost of an Apple Watch, making it an option for large employers and individual customers. As one of America’s leading diversified health care benefit firms, serving an estimated 46.3 million people, Aetna said it will let customers pay off…
Twitter made a recent comeback contradicting its disappointing financial results and user-count this year, by live broadcasting an NFL game between the Buffalo Bills and New York Jets. More than 2 million people tuned in to watch the game on Thursday, September 15. The broadcast was one of 10 NFL games that the social media company will be broadcasting to users this season, as part of a deal with the National Football League signed in April. To gain the rights…
Facebook’s Messenger app has introduced a new feature that is similar to that which Snapchat offers. Back in April 2015 Messenger introduced video-calling, but its new tool will allow users to send each other videos, plus photos, gifs, and written messages while texting in the app. Facebook clearly hopes to outcompete Snapchat, following Instagram’s introduction of its new ‘Stories’ feature for users - an obvious Snapchat rip-off. Existing video-calling features like Microsoft’s Skype or Google’s Hangouts and Duo give users…
Even though Uber has created a big name for itself and has a large global customer base, reports suggest that the company isn’t actually doing that well – at least in terms of turning a profit. In fact, the San Francisco-based ride hailing service has reportedly lost $1.27 billion this year in just eight months. The company said that it’s nothing new, and that it’s only managing to turn a profit in the United States. Apparently its drivers are to…
Pokémon Go gripped the world’s attention this year, becoming a cultural landmark for the augmented reality (AR) gaming market. The gaming app is a collaboration between The Pokémon Company and Niantic Labs. Unfortunately, despite Pokémon Go’s mega recent success, comprehensive data analysis by the group Axiom Capital Management suggests that its popularity is officially on the decline. Axiom gathered data from several sources and released graphs depicted its research, resulting in what some reports say should have Nintendo “shaking in…
WhatsApp, the incredibly successful messaging app that boasts over 1 billion users, has come under fire recently, after updating its terms-of-service to begin sharing user phone numbers, profile data, status message and online status with Facebook, its parent company. Not only are users feeling uneasy about the information sharing, but it could also violate a Federal Trade Commission consent order, claims the Electronic Privacy Information Centre (EPIC). EPIC is planning to file a complaint against WhatsApp and Facebook for violating…
LG has made it easier for people to switch between online streaming and traditional TV when using its LG Smart TVs, by means of a new feature called Channel Plus which allows for seamless integration between internet content and broadcast TV. Users can choose between over-that-air (OTA) channels and streaming content without having to launch a separate app to view a specific provider’s programming. “Channel Plus is a huge step forward in the evolution of Smart TV – and only…
The U.S. state of Massachusetts is reportedly planning to introduce a new 5 cent per trip fee for ride-hailing services like Uber and Lyft, and will use the money to boost its traditional taxi industry. It will be the first subsidy of its kind in the United States. The law was signed by Republican Governor Charlie Baker this month, which is one of many regulations for the industry. A Fortune report quotes Kirill Evdakov, the chief executive of Fasten, a…
Google recently launched a new simple video-calling service available for Android and iOS called Google Duo. It’s the second app announced by Google this year - along with the upcoming messaging app Allo - at its I/O conference, and reportedly one of four that the company plans to introduce. It didn’t take long for comparisons to emerge calling Duo Google’s answer to Apple’s FaceTime. What notably stands out about Google Duo is the way it makes one-to-one video calling between…
Snapchat has continued to grow as a social media giant throughout the year, from adding original content from the likes of NBC, to introducing its new Memories feature for users to keep an archive of images and videos. Now Snapchat is reportedly venturing into search and discovery, by acquiring an app called Vurb for more than $100 million. A report by The Information says the app Vurb works with various third parties such as Fandango and Uber to boost the…

Facebook to make a stand against ad-blocking software

Written on Tuesday, 16 August 2016 10:20
The world’s most popular social media platform recently announced plans to make changes to the desktop version of its website to make it difficult for ad-blocking software to be effective. It’s a reasonable move, seeing as Facebook relies on its advertising income and allows users to enjoy Facebook free of charge. Andrew Bosworth, Facebook’s vice president for advertising and business platform, announced the changes in a post where he presented it as a user-friendly action for the benefit of both…

Snapchat to host exclusive short-form TV shows by NBCUniversal

Written on Wednesday, 10 August 2016 11:49
Social media and networking application Snapchat, which already hosts outsourced content from Mashable, CNN, and National Geographic to name a few, has announced an expansion of its partnership with NBCUniversal, to host short-form versions of several of its popular TV shows. The short-form TV shows will be created for Snapchat exclusively, boosting the social media platforms profile as a force to be reckoned with in the apps realm. According to reports, the joint venture will kick-start on Monday, August 22,…
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