Devices

Huawei launches Honor 9, its flagship product of 2017

Huawei honor officially launched the Honor 9, its flagship product of 2017, in Berlin, Germany on June 28. The Honor 9 boasts a 3D glass back and a metal bezel that creates a subtle metal aurora. Featuring an upgraded 20MP +12 MP dual-lens camera, outstanding audio quality, and strong processing cores for powerful performance, including 6GB RAM, the smartphone will “empower the millennials to explore and enjoy the world.”

“2017 has brought a renaissance in smart phone design, and the Honor 9 is a trend-setting device that brings the best of fashion, craftsmanship, and engineering together,” said George Zhao, President of Honor. “The contemporary design, stunning light reflection effect, and the futuristic colors of the Honor 9 will let millennials stand out and express their fierce individuality.” 

With the launch of Honor 9, honor continues its tradition of creating well-crafted, high-performance smartphones. The digital native first brand has a consumer first mindset that has seen it deliver successful devices including the honor 6X and the honor 8 lite that launched earlier this year.

In under a year, honor entered more than 74 countries and continues its rapid expansion into new and emerging markets. Revenue has reached USD 2.63 billion and the number of units has increased to 20 million devices – a figure the brand is looking to double by the end of 2015.

Huawei honor “believes in digital” and aims to “allow more people to enjoy the wonderful connected digital world.” The brand sells itself on being able to “connect directly to its consumers” spending more of its resources focusing on users' needs and developing superior products and services.The underlying philosophy of the brand highlights the “courage, the passion and vibrancy of our audiences.”